Home 2017-07-25T17:33:18+00:00

I run story labs for innovation.

As a story designer, I’ve helped leaders change the world for 35 years.

I know what works.

What’s new

My new book! “Story Design: The Creative Way to Innovate”

I’m thrilled to announce that I’m publishing my first book, with Trena White and her wonderful team at Vancouver-based Page Two Strategies. This playbook is NOT about storytelling. It’s a how-to book for story-powered innovation.

Are we there yet?

It’s the first long weekend of summer. That means road trips - and the perfect opportunity to try out some new engagement design techniques for your workplace on your kids! Trust me - they’ll love it 🙂

Tom Fishburne brilliance: Not everything is a story. And that’s okay.

Tom Fishburne's latest marketoon addresses one of my biggest pet peeves. Not everything is a story. And that's okay!