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Storytelling

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If you want to take your newsletter to the next level, check out how the World Wildlife Fund Canada does it in their Field Notes. This is by far the best innovation newsletter I've seen. It's not just interesting and informative – it makes me want to give money every single time I get it.

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Changing your brand story, for good

I've been working with a municipal client who's on a mission to shift their resource-based economy to something more sustainable. But they're struggling to attract new investors, businesses and residents. Why? Among other things, they've been branded with a negative narrative, as

Make your presentation unforgettable with a simple story like this

Make your presentation unforgettable with a simple story like this

We only had 5 minutes left in our presentation coaching session when Qiang had the breakthrough I'd been hoping for. He worked in HR for a big organization and had to give an update on the progress they'd made toward their strategic goals for diversity, equity

Make everyday stories compelling

Make everyday stories compelling

It was the first time I'd ever seen someone bring popcorn to a Zoom presentation. And I have to say, it was kind of brilliant! Almost a dozen of us were gathered online for the penultimate class in the new grad course I designed and taught this summer